Zara's Conceptual Mobile App

Zara is one of the largest fast fashion retailers globally, so of course they have their own app for mobile shopping. However, Zara's app is very out-of-the-box and conceptual unlike the usual basic layout we see for other brands such as Forever21, H&M, and Princess Polly.

Below & Left: The app's home page.

The Zara app also offers something I have not yet seen on other fashion brands apps, a barcode scanner. This allows customers to scan the items they want while in store and order them online from the app. This cuts out the long Zara checkout lines while still giving customers the options to try the clothing on if they wish. You can also search for items on their apps using an image.

Search by image, for a location, scan an item in store, or search by voice recognition.

You can save items in the app by creating a Zara account.