Hashtags for Trend Research

Hashtags are a great way to search for posts as well as a way be found by others and with the millions upon millions of users on social media today, hashtags can be used to research up and coming trends. For this blog post I looked for instagram posts relating to the retro resurgence that we have been seeing in recent months.

#retroaesthetic: https://www.instagram.com/p/CWWNSbXPjsN/?utm_medium=copy_link

#retroaesthetic has some random posts mixed in but is mostly comprised of photos with a retro vibe or people showcasing their retro outfits.

#retrostyle: https://www.instagram.com/p/CWZBVfbATpC/?utm_medium=copy_link

#retrostyle is a bit more refined than #retroaesthetic. Under this hashtag I found lots of 60s influence.

#60sfashion: https://www.instagram.com/p/CV3OIdzAqQA/?utm_medium=copy_link

#60sfashion features lots of babydoll dresses and groovy prints as shown in the post I featured for this tag.

#70sfashion: https://www.instagram.com/p/CWTWzBvLwkR/?utm_medium=copy_link

#70sfashion features lots of throwback photos from the era as well as some modern day interpretations as well. This tag was my favorite of 5 I selected for this post.

#70sstyle: https://www.instagram.com/p/CWS3I6fAkHU/?utm_medium=copy_link

#70sstyle is quite similar to #70sfashion however this tag focused more on overall lifestyle, rather than just apparel. The post I featured shows how a small business uses the tag to help potential customers find them!